IBM C2080-470 : IBM Unica Campaign V8.5

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IBM Unica Campaign V8.5 Sample Questions:

1. An administrator has created an offer template with an attribute 'Cost to company' . How should the above attribute be defined so that no user could change or override its value while creating an offer using the aforementioned template?

A) Cost to company should be defined as a 'Custom Cell Attribute'.
B) Cost to company should be defined as a 'Parameterized Attribute'.
C) Cost to company should be defined as a 'Hidden Attribute'.
D) Cost to company should be defined as a 'Static Attribute'.

2. A user variable is a convenient way to:

A) share a derived expression with other users for use in other flowcharts.
B) build a complex expression using raw SQL.
C) substitute a value into an expression or query so that it's not hard-coded.
D) group together a set of attributes.

3. A customer has been frustrated with the inflexibility with their current Unica Campaign solution. it involves many hours of repetitive data entry work. Campaign's current configuration does not reflect how the customer actually does business. Most importantly, 95% of every attribute is a hidden static offer attribute which causes a time-consuming and repetitive workflow.
What recommend changes will eliminate much of the repetitive work required for the customer's offer?

A) Redesign offer so they can moved from static offer to a smart offer list. Set up the smart offer lists to be the contents of a particular folder, then the customer can simply add or remove offers to and from that folder to modify the offers given out each time a Campaign is run.
B) Parameterize offer attributes in the template so the attribute default value can be changed depending on the created offer. Finally, when the offer containing the parameterized attributeis associated with a cell in a flowchart, the user can accept or change the default value entered for the offer.
C) Redesign offer so they are more useable. Separate the offer attributes and identify whichattributes can become cell level attributes which can be managed through a campaign TCS. Increase the use of parameterized offer attributes to allow for easier administration of offers and increased usability.
D) Use the Campaign's target Cell Spreadsheet (TCS) in a top-down method. Define the Target Cells and offers, and then add the flowcharts and assign the target cells as needed.

4. All custom macros need to be moved from a test environment to a production environment. What is the recommended way for moving the custom macros?

A) Copy the custom macros by exporting them from the UA_CUSTOMMACRO table in the test environment and importing them to theUA_CUSTOMMACRO table in the production environment.
B) Export the custom macros from the UA_CUSTOMMACRO table in the test environment. Import the custom macros from within Campaign bygoing to "Options" and selecting "Custom Macros...". Click the "Import" button and select the custom macros to be imported.
C) Open the test environment UA_CUSTOMMACRO table with a text editor. Locate and copy the custom macros. Open the productionenvironment UA_CUSTOMMACRO table with a text editor. Paste the custom macros into the table.
D) Recreate the custom macros in the production environment. There is no procedure that allows the macros to be easily copied from the test tothe production environment.

5. The custom macro has been configured to select on "audience id" and a return value. When this custom macro is executed an error is received. What could cause this problem?

A) The Expression Type is configured incorrectly for the custom macro.
B) There are user variables used in the custom macro.
C) The custom macro is too large for the fields in the temp table (<TempTable>).
D) The custom macro is the same as one of the Campaign built-in macros.

Solutions: